Today I’m going help you work through this decision by weighing the pro’s and con’s of each option. Ultimately, I hope you choose the option that you think is the best fit for where you’re at in your business journey. There are so many things to think about when starting a business, but your branding really should be one of the first things you invest in.Read More
My hope is that this post is helpful for anyone starting a fashion-related business to learn how to develop an attractive, appropriate, and personalized color palette that helps you reach your target market.Read More
Welcome to my second post in the Color Palette by Industry blog series! Every other week I'm creating color palettes based on niches within a specific industry. My hope is that this post is helpful for anyone starting a fitness-related business to learn how to develop an attractive, appropriate, and personalized color palette that helps you reach your target market.Read More
Once you know your business name, it can be tempting to jump right into creating a logo. But a logo is only as effective as the message it communicates to your target client/customer. Every design decision needs to be well thought-through.Read More
Welcome to the first post of my Color Palette by Industry blog series! In this bi-weekly series, I'll be creating color palettes inspired by specific industries. Today, I'm kicking it off with the food and beverage industry. My hope is that this would serve as inspiration for anyone in this industry as well as show how to develop a unique and strategic color palette for your brand.Read More
If you crave more consistency in your brand – to have a more cohesive look throughout your website, social media feeds, and other marketing materials – you probably need a brand style guide.
Today, I’m answering these key questions:
What exactly is a brand style guide?
Why will it help?
And what does it include?